1953 Models Page 2


(532-1) Aut Swenson staged "thrillcades" at state fairs across the country. He had a contract with K-F that suppled him Kaisers, Henry Js, and even a Darrin for the shows. I also have a program that was sold at the shows by Swenson. This folder measures 8 1/2 x 11 and opens to 17 x 11 inches with four pages total.

Aut Swenson Thrillcade


(532-2) This folder describes safety features of the Kaisers for 1953. Measures 7 3/4 x 6 and opens out to 23 1/4 x 6 inches.

53 Kaiser Foldere


(532-3) This 6 1/4 x 8 inch folder touts "Full Control Power Steering" for the Kaiser. Opens to 12 1/2 x 8 and has four pages.

Power Steering Folder


(532-4) This folder measures 7 1/4 x 8 1/2 and opens to 21 3/4 x 17 inches. "The Kaiser Traveler...Luxurious Sedan...Light Duty Van...In 10 Second witch."

53 Traveler


(532-5) This 5 7/8 x 8 inch card, printed on one side only, was usually attached to the window of a parked car in attempt to get prospect to come in to the dealership. Note space for trade-in offer.

Power Steering Card


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